COP26 – New report shows extensive public support for building renovation

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The data was published in a new report released today by the ROCKWOOL Group and Cambridge Econometrics

According to research, the global public’s appetite for energy-saving household solutions is more volatile than ever.

And with world leaders completing the groundbreaking COP26 in Glasgow, there has never been a better time to make a difference in the race to save our planet.

New data show that more than three quarters of us (79 percent) would renovate their houses to improve energy efficiency – if adequate financial and administrative support was available.

And more than seven in ten (73 percent) say they support mandatory energy efficiency improvements as the world champions environmental protection.

The world's first survey of its kind took 14,000 people from Denmark, France, Germany, Italy, Poland, the United Kingdom and the United States

The world’s first survey of its kind took 14,000 people from Denmark, France, Germany, Italy, Poland, the United Kingdom and the United States

More than six in ten (62 percent) believe it is their social responsibility to make their homes climate friendly – when assistance was available – with a new report released today by ROCKWOOL Group and Cambridge Econometrics showing the fascinating results revealed.

The world’s first survey of its kind of 14,000 people in Denmark, France, Germany, Italy, Poland, the United Kingdom and the United States and Jens Birgersson, CEO of the ROCKWOOL Group, urges the world to stand up and bring it to the attention.

He said, “It may be a cliché, but it’s also true – the cheapest, cleanest, and safest energy is what we don’t use.

“World market leaders have to remember that ideas are cheap, but energy is expensive.

“When we make renovation a priority, we send a clear message that we are investing in the future of people and our planet. And that is a formula for success that we can act on now. “

The new data is part of a report by Cambridge Econometrics on behalf of the ROCKWOOL Group that details the challenges of funding renovation programs and examines the solutions to address them.

In the report, Unlocking the Benefits of Building Renovation, ROCKWOOL and Cambridge Econometrics urge policymakers to develop the long-term renovation programs manufacturers need to plan manufacturing capacity and adequately train more installers, to partner with banks to secure public grants and low interest rate loans and make it easier for households to apply for funding and find skilled workers.

Jon Stenning, Associate Director at Cambridge Econometrics, said, “Renovating the built environment is a key challenge in decarbonizing our economies.

“The consumer survey conducted for this report shows that there is a great deal of consumer desire for retrofitting, but much more needs to be done to match funding with renovation projects.

The new data is part of a report by Cambridge Econometrics on behalf of the ROCKWOOL Group that details the challenges in funding renovation programs and examines solutions to overcome them

The new data is part of a report by Cambridge Econometrics on behalf of the ROCKWOOL Group that details the challenges in funding renovation programs and examines solutions to overcome them

“Well-designed policies can play an important role in bringing the entire value chain together, ensuring that resources are targeted, and helping to build capacity and interest at the local level to ensure that the benefits of energy renovations can be realized.”

The report stresses that governments need to do more to bring already available funds to building owners.

This is a clear priority in the eyes of homeowners. More than half (51 percent) cited cost as the main barrier to renovation, and a similar number (53 percent) believed governments need grants or loans to support home improvements.

Birgersson added, “Money is not the problem. While there will always be a debate about the costs of climate protection – and hopefully also about the costs of inaction – the fact is that there is a lot of money available for building renovations and other green investments. And renovation itself is not rocket science. It requires the use of known materials and building practices, and that is a great benefit. It’s about connecting the sources of funding with the projects on site and ensuring that we have a qualified workforce. “

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